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Thoughts on getting paid first.

On the order of operations, the cost of waiting, and how professionals can stop financing their clients for free.

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Get paid first

I deliver. I invoice. I wait.

Most professionals get paid in the wrong order and never stop to ask why. Here's what the gap actually is — and how to flip it.

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Get paid first

What chasing invoices actually costs you

An unpaid invoice feels like nothing. Add up what it actually takes — the time, the gap, the quiet cooling — and the number is bigger than you think.

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Productise

Stop writing custom quotes. Start selling products.

"Every client is different" feels true. It's also the reason you start from zero every single time.

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Productise

Charge for the advice you already give away

People already ask for your time. You say yes, for free — not because it's worthless, but because charging is more hassle than it's worth.

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Own your channel

Three platforms are fragmenting your brand

You're not failing to sell online. You're selling on too many islands — and paying for it with your brand.

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Direct sales

Sell your book directly — without the platform cut

You wrote the book. When you sell it through a marketplace, you hand over a cut of the price — and the reader.

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Compliance

You built your site. Payments is a different job.

You shipped your own website with AI and stubbornness. Then you hit the one piece you can't vibe your way through: taking payments.

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No webshop needed

I paid for the whole restaurant to serve one dish

For years I bought all-in-one platforms because I wanted to sell things online. In 2025 I realised I had been paying for a webshop I never needed.

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